Voice AI cost estimator
Since 20 May 2026, HighLevel bills Voice AI in parts: a voice engine rate, a text-to-speech (voice) rate, LLM tokens, and phone minutes. This estimator adds them up and compares pay-per-use against the flat AI Employee plans.
The rates used
| Component | Rate |
|---|---|
| Voice engine | $0.045/min (from 20 May 2026) |
| TTS: OpenAI or Cartesia | $0.015/min |
| TTS: ElevenLabs V2.5 | $0.035/min |
| TTS: ElevenLabs V3 | $0.17/min |
| Speech-to-speech: Gemini live / OpenAI realtime | $0.1 / $0.2 per min, flat |
| AI Employee Growth | $50/mo per location, includes 100 Voice AI minutes; overage at pay-per-use |
| AI Employee Unlimited | $97/mo per location, Voice AI unlimited subject to fair use |
| LC Phone, inbound US answered in app | $0.01165/min, billed in whole minutes |
| LC Phone, outbound US | $0.0166/min |
HighLevel's formula: call minutes x (voice engine + TTS rate) + LLM token cost + phone charges. [AI Product Pricing (HighLevel help center), updated 2026-10-20; checked 2026-10-25] [LC Phone Pricing & Billing Guide, updated 2026-10-12; checked 2026-10-25]
What usually decides the cheapest option
- Under about 100 minutes a month (a small business with a few calls a day after hours), pay-per-use is normally cheapest. A few dollars a month instead of $50.
- Hundreds of minutes, the $97 Unlimited plan caps your Voice AI cost, but it also covers Conversation AI, Reviews AI and Content AI. If you use those too, it wins sooner.
- Premium voices change the maths. ElevenLabs V3 is more than ten times the OpenAI/Cartesia TTS rate. Use the calculator before you pick a voice for a high-volume line.
- Phone minutes are never included. Every plan pays LC Phone charges on top.
Keep test costs down
When we built demo receptionist agents through the API, we set a maximum call duration (300 seconds) on each one so a stuck test call couldn't run up minutes. Web-call testing in the builder needs no phone number. See the Voice AI receptionist guide.
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Facts last checked against official sources: